Night watch painting can’t be registered as a trademark due to lack of distinctiveness!
#Denachtwacht #merk #painting #RembrandtvanRijn #notadistinguishingenough #lacksinherentdistinctivecharacter
A trademark is a brand name. A trademark or service mark includes any word, name, symbol, device, or any combination, used or intended to be used to identify and distinguish the goods/services of one seller or provider from those of others, and to indicate the source of the goods/services. If you don’t register your trade mark, then someone else can. Securing a registered trademark protects your brand and provides you with the tools to prevent someone using similar signs and riding off the back of your business.
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Click on the link below for a recent ruling of Court of Appeal of The Hague: